100 Rolls Royces Take to the Streets of London to Celebrate Centenary of 'Spirit of Ecstasy'

A selection of one hundred Rolls Royce cars from all eras and generations including examples of Silver Ghosts, Silver Clouds, Silver Shadows and Silver Spurs, took to the streets of London on Sunday, February 6, to celebrate the centenary of the brand's famous hood mascot, the Spirit of Ecstasy. The hood ornament, also called "Flying Lady", was first fitted to Rolls-Royce models in 1911. It was designed by Charles Sykes and legend has it that the figurine was inspired by Eleanor Thornton, a co-worker of Sykes at the time.

“The Spirit of Ecstasy is a genuine icon, a graceful goddess who has adorned the prow of Rolls-Royce cars past and present,” said Rolls-Royce Motor Cars CEO Torsten Müller-Ötvös. “She is recognized the world over as a symbol for the pinnacle of automotive aspiration and is an inspiration to those of us working for the company today. The centenary drive was a fitting tribute to such an important figure for our company.”

The Rolls Royce drive started in Belgravia and ended at the Great Conservatory at Syon House in West London, making its way pass significant locations for the British brand including the birthplace of one of the founders of the automaker, Charles Rolls in Hill Street, Mayfair, the site of the studio where Charles Sykes is believed to have created the design of the Spirit of Ecstasy on Brompton Road and Berkeley Square, and the 21st century home of Rolls-Royce in London.

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Embarrassing Replica of Rolls Royce Phantom Built on BMW 750i V12 E32

This custom monstrosity of a Rolls Royce Phantom replica is based on one of the last elegant BMW 7-Series models, the late 1980s-early 1990s E32, and was found for sale on a Polish used car website. There are so many things wrong with the build that we don't know where to start, but the flashy Rolls Royce sticker on the steering wheel could take the prize for being the worst item on the car...

The Phantom clown clone is built on a V12-powered 750i with the seller asking a laughable €56,653 (around US$75,500 at today's exchange rates) for the car. More photos after the break.

Source: Otomoto via Motofilm

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Anything but Ordinary: Jeremy Westerlund’s Rolls-Royce Apparition

In my opinion, über-luxury sedans are a little bit staid. Yes, from an engineering standpoint they are all very impressive and the technology incorporated into them is often state-of-the-art. You have to admit, though, that very few of us would drool over a Maybach the way you’d drool over a Lamborghini. Even the unshakable Rolls-Royce Phantom, the last word in personal luxury, is a little...well, dull.

So when a student designer like Jeremy Westerlund comes along with a design as interesting and unique as the Rolls Royce Apparition, all you can do is stare. Here is a personal limousine that, if it were built, would be 23 feet long. A car that features yacht-like styling and mahogany inserts on the wheels.

Clever design features abound, like the spare wheel secreted into the bodywork at the front like 1930s Rollers, an open cockpit for the driver and the twin rear windows that mirror the shape of the headlights. It’s like something out of a science fiction film, and a heck of a lot more interesting than some of the so-called concept cars Rolls-Royce has show in the past five years.

Though don’t take my word for it. Voice your own opinion in the comments section below. Is Westerlund’s Apparition a styling triumph or a design disaster?

By Tristan Hankins

Source: Jeremy Westerlund via Autoblog

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